Responsibilities：

• Sales Planning: Lead team in development of annual category sales plan inclusive of promotions, media and A&P activation plans, NPD launch, and distributor commitments. Connect inputs from team on distributor commitments, A&P and promotional investments, and NPD to provide holistic walk to leadership. Responsible for maintaining and driving to annual sales plan, tracking performance, and recommending plus up opportunities. Responsible for key holiday (6/18, D11, D12, 5/20) planning and execution. Particularly for CB business, partner with the distributor(s) to build the new cross-border flagship store activation plans inclusive of promotions, and media and A&P activation plans. Manage orders and day-to-day distributor relationship.

• Performance Tracking & Price: Analyzes performance KPIs, consumer insights, and market data to inform sales walk, promotional/activation plan, and to recommend pricing objectives, strategies, and guardrails for key SKUs or categories. Applies pricing architecture and understanding of competitive landscape to manage price. Utilizes product, pack configurations, and brand architecture to optimize price ladder.
• Brand Building: In partnership with the E-Commerce Global Business Development Team, build and execute a local brand building investment plan to support the brands in new cross-border flagship stores. Analyze KPIs and provide local expertise to inform investment strategy.
• Manage the content required to support the product assortment. Obtain or develop approved brand and lifestyle imagery and descriptive copy as required.
• Serve as the Subject Matter Expert for E-Commerce by introducing industry best practices, standards and innovation. Identifies and capitalizes on opportunities by brand and E-Commerce account.
• 2019 + 3 Years Strategy: Responsible for executing go-to-market strategy for 2019 and forward looking three years in partnership with the E-Commerce Global Business Development Team. Builds strategies for sustainable consumer recruitment and conversion.
  

Requirements:

• Bachelor's degree in marketing discipline, or equivalent, MBA preferred
• 6-10 years of equivalent online sales and marketing experience
• Minimum 3 years of management experience in leading a team
• Experience in multinational companies
• Good negotiation skills, Strategic thinker, well-versed in both written and spoken English, Mandarin is a must
  

上班地址：虹桥路1438号古北国际财富中心10楼