Senior Digital Marketing Specialist
Alliance Globe Ventures LimitedShenzhenUpdate time: April 8
Job Description
Responsibilities:
First Part:
1.Manage key brand accounts across various social media platforms including FB, YT, IG, etc.
2. Collect and analyze market trends, follow up the operation dynamics of competing products, discover market hotspots, create topics, and plan and formulate creative content to increase account attention and user stickiness.
3. Responsible for monthly/quarterly event planning and landing, increasing brand exposure, and precipitating active fans through excellent event and content operation.
4. Maintain consistent brand messaging across all social channels
Second Part:
1. Develop and maintain overseas high-quality KOL resources, and be responsible for negotiation and facilitation of cooperation.
2. Develop KOL promotion plan and content strategy, and responsible for content landing and promotion effect data tracking.
Third Part:
1. Support the designer in determining the style and content of various marketing documents including brochures, posters, etc.
2. Proofread and revise English content to ensure accuracy, fluency, and alignment with brand style and target audience needs.
Skills and qualifications:
1.Native English speaker is preferred. Excellent listening, speaking, reading and writing skills in English.
2.Three to five years of experience in a related position responsible for social media is preferred.
3.Proficient in operating social media platforms including FB, YT, IG, etc.
4.Proficiency in photo and video editing software.
5.Excellent critical thinking, interpersonal, communication, time-management and problem-solving skills.
6.Ability to analyze consumer metrics, reports, and trends.
First Part:
1.Manage key brand accounts across various social media platforms including FB, YT, IG, etc.
2. Collect and analyze market trends, follow up the operation dynamics of competing products, discover market hotspots, create topics, and plan and formulate creative content to increase account attention and user stickiness.
3. Responsible for monthly/quarterly event planning and landing, increasing brand exposure, and precipitating active fans through excellent event and content operation.
4. Maintain consistent brand messaging across all social channels
Second Part:
1. Develop and maintain overseas high-quality KOL resources, and be responsible for negotiation and facilitation of cooperation.
2. Develop KOL promotion plan and content strategy, and responsible for content landing and promotion effect data tracking.
Third Part:
1. Support the designer in determining the style and content of various marketing documents including brochures, posters, etc.
2. Proofread and revise English content to ensure accuracy, fluency, and alignment with brand style and target audience needs.
Skills and qualifications:
1.Native English speaker is preferred. Excellent listening, speaking, reading and writing skills in English.
2.Three to five years of experience in a related position responsible for social media is preferred.
3.Proficient in operating social media platforms including FB, YT, IG, etc.
4.Proficiency in photo and video editing software.
5.Excellent critical thinking, interpersonal, communication, time-management and problem-solving skills.
6.Ability to analyze consumer metrics, reports, and trends.
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