SEM Manager-Thai/English Speaking(J18283)
携程旅行网ShanghaiUpdate time: September 17,2019
Job Description
Responsibilities:
Day-to-day campaign management activities for paid search and display campaigns, including bid management, strategy development, ad copy testing, keyword research, technical campaign requirements and ongoing optimization
Hands-on experience of setting up and managing enterprise scale bid-management technologies, such as DS, Marin Software, etc. would be an advantage
Maximize profits by developing and crafting Google display advertisement, planning and deploying PPC campaigns
Good analytical skills to gain high quality scores and significantly improve PPC campaigns
Track and update traffic patterns through PPC or cost per click, as well as Adwords management
Reporting to SEM manager on key KPI metrics, operational improvements and execution of defined strategies
职位要求
Requirements:
Familiar with AU/SG market (Study or live there before)
Proficient computer skills (especially in Excel, SQL, Charts) is preferred
Hands-on digital marketing experience on Google adwords
Excellent logical and analytical capabilities
Proficiency in spoken and written English language skills
Native Thai language speaker is plus
Aspiration for a career in digital marketing, strong desire to learn
Strong interest in media and digital marketing / web-related work
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