SEM Manager- Korean Speaking(J18933)
携程旅行网ShanghaiUpdate time: August 27,2019
Job Description
Responsibilities:
? Day-to-day campaign management activities for paid search and display campaigns, including bid management, strategy development, ad copy testing, keyword research, technical campaign requirements and ongoing optimization
? Hands-on experience of setting up and managing enterprise scale bid-management technologies, such as DS, Marin Software, etc. would be an advantage
? Maximize profits by developing and crafting Google display advertisement, planning and deploying PPC campaigns
? Good analytical skills to gain high quality scores and significantly improve PPC campaigns
? Track and update traffic patterns through PPC or cost per click, as well as Adwords management
? Reporting to SEM manager on key KPI metrics, operational improvements and execution of defined strategies
职位要求
Requirements:
? Familiar with Korea market (Study or live there before)
? Proficient computer skills (especially in Excel, SQL, Charts) is preferred
? Hands-on digital marketing experience on Google adwords is a must
? Excellent logical and analytical capabilities
? Proficiency in spoken and written English
? Native Korean speaker is preferred
? Aspiration for a career in digital marketing, strong desire to learn
? Strong interest in media and digital marketing / web-related work

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