Key Responsibilities

• Endorse various PR resources to improve brand awareness.
• Build up a strong relationship with dedicated MKT media and keep a good maintenance with those target media.
• Leverage leading traditional media and digital media (EPR), such as newspaper, magazines, website, TV,KOL in lifestyle and mass category , to create editorial content relating to the promotion of our Store and Own Label.
• Achieve PR KPI (Monthly clipping, monthly value) for dedicated market including MKT Shanghai&Zhejiang, Jiangsu&Anui, Hubei&Henan&Shandong
• Support PR team to execute region PR event.
• Independently complete regular PR relevant paper work, eg. monthly report, seeding plan etc.

• In charge of crisis monitoring via daily report from agency and other channels

Key Skills / Experience

1. Bachelor graduate, CET 4 or above

2. Above 3-4 years working experience in PR

3. Strong and effective communication skill

4. Self-motivated and is able to work under pressure

5. PC literate with PowerPoint, Excel and Word skills

上班地址：肇嘉浜路789号均瑶国际大厦25楼