Media Planning Manager - Asia Pacific (60K)
CONNECTEDGROUP LTDHong kongUpdate time: November 14,2019
Job Description
Our client is an international beauty company. They are hiring a media manager across the Asia Pacific market.
Objective:
This media manager will sit under the corporate marketing team and will oversee & allocate media investments across brands. This person will behandling a large sum of investment, he/she has to be analytical and strategically negotiate with vendors and able to allocate the right amount of investments for each brand.
High level of maturity, excellent communication and influencing skills as he/she needs to get approvals from senior stakeholders.
Job Duties:
- Define strategic directions on media investment for mid to long term
- Collect, analyze consumer, market, competitor insight, share findings with internal organization to have common understanding and to align on strategy
- Secure the best media opportunity and optimize the cost coordinate with media agencies based on assessment.
- Develop proposal for global media partners for central negotiation
- Offer strategy brief to the local media partners for opportunity assessment, selection and lead the negotiation
- Lead the budget planning and investment allocation between divisions to maximize the impact aligned with brands' key marketing activation
- Coordinate media related contract, booking confirmation with legal department
- Track and share the report for the investment outcome and ROI regularly
Requirement:
- Bachelor degree holder with minimum 7 years of related experience in media buy
- Asia Pacific or Travel Retail experience is highly preferred
- Excellent communications & influencing skills
- Minimal Travelling is required
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