Job Responsibilities:

• Research, conceptualize and develop educational product for the primary and secondary school students
• Plan and execute full spectrum of marketing plan of educational products, including budget, brand management, product or services costing and pricing, advertising, and marketing programs
• Plan and implement online marketing campaign including web, mobile, social media, SEM and SEO
• Develop and liaise strategic partnership to increase traffic and brand visibility
• Develop creative visuals and communications for promotion material for web and print, including graphic design and video editing
• Track the campaign result and evaluate the programme effectiveness

Job Requirements:

• Degree or above qualification in Marketing or related disciplines
• Minimum 5 years or above relevant experience in marketing communications and digital marketing
• Solid experience in leading marketing programs, integrated communication, media plans, digital and social media campaigns
• Excellent interpersonal, communication, presentation skills and project management experience
• Organized with strong sense of responsibility
• Able to work under pressure and remain calm in stressful situations
• Native in English and Chinese
• Work location will be at Causeway Bay office.