1.Develop and manage global marketing programs (concept development, product marketing and channel program) based on brand strategy
2.Monitor O2O advertising campaign (strategy/creative brief development, content review and legal clearance)
3.Supervise and evaluate all below-the-line consumer communication includes but not limit to print, digital, direct marketing and public relations…etc.
4.Monitor and evaluate global media plans to reach target consumers based on sector and market prioritization
5.Manage multi-functional project teams to ensure excellence in execution (plan development, execution and result evaluation)
6.Identify and create lead generating marketing opportunities with solid understanding in B2B business model
7.Experienced in consumer and market analysis
8.Interpersonal projects (coaching/training, multi-functional teamwork).

1.At least 2-3 year experience in digital Marketing
2. 4A ad agency and/or PR firm experience is a plus
3. Strong MS Office Skills, experience in Google Analytics, Salesforce and other CRM software would be an advantage
4.Experience with both on/offline marketing technique