Marketing Communications Specialist 市场部沟通专员
宜家投资有限公司ShanghaiUpdate time: July 31,2019
Job Description
上海市 徐汇区

In the role as Marketing Communications Specialist, you are responsible for executing marketing communication activities, adapting global content locally and ensuring consistency in messaging, tone and brand identity.


Responsibilities:

  • Act as a member of the Marketing team and proactively contribute to marketing plan/output in order to deliver to the common objectives and goals
  • Be responsible for executing the consistency of messages, tone of voice and brand identity in marketing communication
  • Be responsible for effectively adapting global content locally
  • Project lead local campaigns and content where necessary including creative briefing, creative review and production, managing budgets and timelines, agency management and campaign follow up
  • Actively cooperate with all key stakeholders within commercial and beyond to secure integration, common focus and maximize impact
  • Contribute to the integrated multichannel executions/output of the function in order to contribute to the business goals
  • Be an active player in driving an open and sharing climate, be a role model of the IKEA values, and contribute to the transformation of IKEA
  • Support all initiatives within and outside commercial included in the agreed communication plan (e.g. promote home solar)


Requirements:

  • You have ability to understand the role of Commercial as an integrated part of the IKEA business.
  • You have strong creative writing and editing skills combined with ability to create communication solutions.
  • Also, you have ability to deliver within scope of tasks and perform with quality and speed as well as ability to follow up on work done and capture learnings to improve.


职能类别: 产品/品牌专员

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