Come join a creative team that is dedicated to developing winning products in the new and rapidly growing spatial omics space.  Veranome Biosystems LLC, an Applied Materials company, provides a reliable, easy-to-use, end-to-end spatial omics solution.  We enable researchers to deepen their understanding of diseases with high-quality data of how individual cells organize within tissue, using robust workflows, reliable imaging systems and without the need for extensive bioinformatics tools or infrastructure.  Veranome’s unique combination of genomics expertise and world-class high-speed optical imaging capabilities enables researchers to access in-situ spatial omics and elucidate reliable disease insights with unsurpassed data quality.

Job Summary:

Who you are:  You’re a seasoned marketing professional excited about joining our company and shaping our engagement with customers and stakeholders.  You love communicating, creative problem solving, and developing marketing strategy and digital elements for outbound campaigns.  You thrive on leading integrated marketing processes by being at the center of creating and implementing a compelling annual marketing plans and ensuring that multiple teams stay connected, coordinated and on track to deliver desired business outcomes. 

The ideal candidate will have experience in the planning, development, implementation, and measurement of integrated marketing strategies, marketing communications deliverables, messaging and branding for the company and product level, including bringing structure and strategy to digital marketing, communications, and branding. 

Why you’ll love working here:  You are goal and action oriented and love taking on projects and making them your own. Your excellent communications skills and desire to set the bar and then blow away all expectations of success keep you happy. You’ll be appreciated and relied upon to lead the way.

Who you will work with:  This is a small but mighty team of people who love where they work and what they do. We’re goal and action oriented and we’re looking forward to working with you to get our communications organized, polished and on track. We’ve got a lot of amazing work to share!

Key Responsibilities

• Manage the development and execution of an integrated marketing strategy that drives customer engagement.
• Collaborate with the business teams to create and implement effective go to market strategies for new products.
• Collaborate with product marketing/management, regional marketing and business teams on matters of significance to the company messaging, brand or organization.

• Coordinating and executing PR campaigns, social media, ads, tradeshows, magazine articles, new product launches and content for web sites, including building the digital elements of regional campaigns in collaboration with global colleagues.
• Coordination and direction of asset generation with external and internal agencies
• Coordination of virtual or onsite events.
• Monitors and analyses digital operational metrics to ensure campaigns are deployed successfully.
• Assist in determining branding and ensure all activities are branded correctly
• Work across functional groups to assure consistent company communications and in-depth product(s) positioning.
• Recommend the media best suited to sell specific products or Marketing Communications services.
• Interact with vendors to produce promotional Marketing Communications materials.

Requirements

• A minimum of a Bachelor’s Degree in Marketing, Communications, Advertising, or related field.
• 7+ years in integrated marketing / brand marketing/ product marketing / strategic planning or other roles that require creation and delivery of strategic marketing campaigns. Experience in the life science or medical equipment sectors is a plus.
• High personal accountability and integrity in delivering results with the ability to influence without authority.

• A team-oriented approach with internal and external personnel.
• Strong organizational skills with attention to detail and self-motivation - willing to take the initiative
• Strong leadership skills and proven ability to excel in a dynamic, fast-paced environment.
• An affinity for current digital technologies is essential.
• Excellent oral and written communication skills and strategic listening skills are necessary to effectively exercise tact, discretion, judgment and diplomacy when interacting and/or negotiating with all levels of internal and external stakeholders.
• Know what a great campaign brief looks like and be able to deliver on it
• Ability to travel, as needed (10% or more) including international travel

Veranome Biosystems, LLC, an Applied Materials company, is committed to diversity in its workforce including Equal Employment Opportunity for Minorities, Females, Protected Veterans and Individuals with Disabilities.

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Qualifications

Education:

Bachelor's Degree

Skills

Certifications:

Languages:

Years of Experience:

4 - 7 Years

Work Experience:

Additional Information

Travel:

Yes, 10% of the Time

Relocation Eligible:

Yes

Applied Materials is committed to diversity in its workforce including Equal Employment Opportunity for Minorities, Females, Protected Veterans and Individuals with Disabilities.