Manager, Marketing Communications / Retail Mall / $6000
Capita Pte Ltd - Business Support 2CentralUpdate time: January 3,2020
Job Description
- To be in-charge of all marketing and communication programs which include strategy development, program implementation and evaluation, and budgetary control in areas of advertising, promotions, public relations, events and direct marketing to create a strong and unified shopping mall brand that stands out from the competition
- Responsible for conceptualizing, planning and implementing overall advertising and promotional activities for the shopping mall to generate revenues
- Develop and maintain customer service initiatives and achieve service standards set for the mall
- Sourcing for sponsorship for promotions and events, maintaining regular dialogue with the media, regularly identifying publicity opportunities for the mall
- Plan the marketing communications budget and ensure that expenses are kept within the approved budget
- Liaise and work closely with advertising agencies, tenants, contractors and event companies to ensure successful running of projects and events
- Conduct post-promotional campaign/events reviews to assess the effectiveness of the promotions/events in terms of shopper traffic and tenant’s GTO and prepare monthly reports for internal analysis
- Plan and maintain social media presence. Monitor social channel conversations and act on any insights that can further enhance the customer experience and branding of the malls
- Degree in Mass Communications, Marketing or a related field
- At least 5 years’ relevant experience in retail / hospitality industry
- Creative, dynamic and resourceful with good media and relevant promotional partners’ contacts
- Good interpersonal skills
- Excellent written and verbal communications skills
- Computer literate with strong proficiency in Microsoft Word, Excel & PowerPoint
- Fast and independent with strong organizational skills
- Self-motivated and able to work under pressure
- Results-oriented and able to meet tight deadlines
- Prepared to work long and irregular hours including weekends and holidays
Interested candidates who wish to apply for the advertised position, please click on “Apply Now”. Alternatively, you may email us an updated copy of your resume (Attn: NICC) or contact our office at +65 6709 3461 for a confidential discussion. We regret that only shortlisted candidates will be notified.
Job Code: NICC
Email address: cap.ta@capitasingapore.com
Email address: cap.ta@capitasingapore.com
EA License No.: 08C2893
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