Definition: Accountable for promoting brand awareness & value proposition recognition among target market

Responsibilities

• -Organize trade fairs including registration, designing, setting up and hosting booth
• -Manage design, copy writing and production of marketing literature and sales tool
• -Manage content of website so as to ensure it’s correct and updated
• -Monitor website traffic and understand online user behaviors
• -Lead search engine marketing esp. Google AdWords buying
• -Develop and execute marketing programs esp. digital marketing programs to drive online traffic, build brand or promote products
• -Maintain the relationship with NGOs and world’s leading health authorities (i.e. WHO, FDA, US CDC)
• -Keep close track of technology and industry development in the field of molecular diagnostics
• -Advise company executives on strategy setting and product development for int'l market
• -Host foreign guests & visitors
• -Manage int'l project as needed
• -Assist department head in int'l affairs
• -Support other team members esp. customer service as needed
• -Other ad hoc tasks

Qualifications

• -Excellent English, both written and spoken
• -Eloquent& strong writing skills
• -Creative
• -Comfortable in dealing with foreigners
• -Self-motivated
• -Presentable and agreeable
• -Strong team player
• -Healthy and OK with frequent international travel

Education & Experience Expectation

• -Graduate degree and major in life science preferred
• -Overseas study and/or working experience

上班地址：上海市闵行区浦江高科技园区新骏环路588号26号楼