- Provide good market understanding and customer’s insights to brand team(s).
- Develop innovative strategies to support AZ brand(s) and associated patients’ population.
- Provide input and feedback on campaign developed by brand team(s).
- Localise Area Brand Strategy Plan and ensure effective implementation of the country brand operational plans and monitor against agreed KPI.
- Responsible for team performance.
- Responsible for the management of team’s budget and brands’ A&P spend in assigned responsibilities.
- Work with Field Force, Medical and Key Account Teams to develop key stakeholders & KEEs through scientific programs and engagement;
- Provide input on competition, customers, pricing and value story to market access team.
- Implement Patient Access Programs
- Work with analysts to analyse market data and identify key segment drivers, growth opportunities and business threats.
- Participate in development of training for field force on brand information.
- Adherence to AZ global policy for external interaction, code of conduct and industry code of marketing practices.
- Engage national/regional/local stakeholders through appropriate processes to secure access and funding for drugs
- Maintain knowledge and monitor the external environment to technically support the best Reimbursement strategy
Date Posted
08-thg 9-2021Closing Date
30-thg 10-2021AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.
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