Hongkong Land-Marketing Officer
北京怡置房地产咨询有限公司BeijingUpdate time: August 22,2019
Job Description
北京市 东城区
Overall Responsibility

To assist the marketing team in the organization and implementation of marketing initiatives across the scope of tactical and integrated marketing campaigns and/or events for WF CENTRAL

Nature & Scope

Brand, Seasonal and Tactical Campaigns

  • Responsible for the execution of brand, seasonal and tactical marketing initiatives, including planning and managing production of events and on-property installations; communications from content planning, creative concept development to production; as well as online and offline media planning to support integrated marketing campaigns

  • Manage the assigned agency partners and/or service providers to ensure quality production and timely delivery of the required work

  • Coordinate with internal parties to ensure smooth operations

  • Prepare post-campaign analysis to evaluate and improve efficiency

  • Digital Content Co-ordination and Customer Database Management

  • Manage content of various digital platforms including website, information terminals and social media

  • Manage and update various databases including customers, tenants and marketing contacts

Market Researches

  • Assist in conducting market researches and competitive studies

  • Administrative Support

  • Maintain proper filing (both physical and electronic formats) and manage the campaign photo library with records of copyright items

  • Manage overall ambience of premises and all necessary licenses, letter of indemnity relating to promotions and/or events at various public venues on timely basis


Requirements

  • Degree holder of above, preferably in marketing communications or related discipline

  • Minimum 2 years of relevant experience in marketing, public relations, digital or communications while exposures in luxury and/or retail sectors and/or art and culture related industries an advantage

  • Excellent written and verbal communications skills in English and Mandarin a must

  • Strong interpersonal and social skills

职能类别: 市场企划专员

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上班地址:新东安写字楼

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