Head of Business Intelligence
PrimeCredit 安信信貸有限公司WanchaiUpdate time: April 9,2020
Job Description
Responsibilities
- Develop product (personal loan and credit cards) portfolio analytical reports and study to monitor business performance and provide insights and recommendation to formulate effective strategies and business plan
- Facilitate annual budgeting and performance monitoring. Facilitate KPI / target setting for Product & Marketing and sales teams and the development of incentive schemes
- Identify high opportunity segments and initiate effective campaigns like up-selling, cross-selling and retention in acquiring business
- Utilize data and research to continually improve products performance and customer experience
- Analyze market intelligence and competitor’s movement to ensure the company maintain a strong competitive edge to capture the business opportunities
- Leverage machine learning and AI to enhance data driven efficiency in customer upselling, cross-selling and engagement
- Engage internal department in streamlining process, ensuring smooth operation, fulfilling regulatory requirements and meet business needs. Influence and challenge customer requirements.
- Enrich customer life cycle management with big data technology to uplift profitability per customer
Requirements
- University degree holder or above in Business Administration, Statistics or Computer Science or other related disciplines
- Minimum 8 years working experience in consumer finance or retail banking industry, with a minimum of 5 years in managerial level
- Knowledge of Personal Loan and Credit Card
- Proficient in SAS, SPSS and Excel VBA, with knowledge of modelling via AI / Machine Learning tools
- Strong business acumen with proven experience leveraging internal data to make business decisions
- Excellent analytical, communication and problem solving skills
- Proficient in spoken and written English and Chinese
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