Our client is a well known insurance company and is continuing to grow and expand. They are now looking for an experienced integrated marketing calibre to join their dynamic marketing team to bring the brand to the next level.

The role:

Reporting to GM, you will be responsible for all tactics planning and developing the organization's overall brand strategy. You will oversee both brand and products through integrated marketing, ATL and BTL, branding event, digital marketing, etc. You will work closely with CRM team to formulate marketing campaigns and act as brand guardian. In this role, you will explore new partnerships and opportunities to increase brand visibility. You will manage a team of 5-6 and they will all directly report to you (flat structure).

To succeed in this role:

- Bachelor's degree in Marketing, Business Studies, Marketing Communications, or related disciplines;
- At least of 12 years' integrated marketing experience with at least 5 years' in a management role, insurance background is not a must;
- Hands on experience in launching 360' brand marketing campaigns;
- Very strong experience in digital marketing and social media;
- Presentable with good communication and interpersonal skills;
- Excellent command of written and spoken Chinese and English.

Interested individuals can click apply now or send through updated resume in WORD format to Jason.tsui@connectedgroup.com. For a more comprehensive list of current opportunities, please visit www.connectedgroup.com

#StayConnected