Job responsibilities:

1. As the leader of brand SNS management, responsible for global brand own SNS operation and KOL cooperation, maximize brand awareness and consumer participation through social channels.

2. Set the brand SNS value proposition, brand tone and attitude, input and target output, and set up the central SNS team.

3. Develop a global SNS customer guide and work closely with regional SNS operators to ensure a consistent brand image and consumer experience.

4. Be responsible for leading brand community activities and making them an important part of global marketing activities.



Qualifications:

1. Bachelor's degree or above, major in advertising/marketing is preferred.

2. At least 8 years of experience in brand social network management and KOL collaboration, able to establish ideal brand awareness and consumer loyalty.

3. Have a full understanding of European and American consumers and markets.