Functions as the strategic business leader of the property’s Sales and Marketing Department and is responsible for property reactive sales, proactive account sales and segment sales, local and social catering sales, business travel sales, reservation sales and destination sales, and Marcom. If applicable, the position shares responsibility for achieving revenue goals, guest and employee satisfaction and the financial performance of the department. Implement the brand’s service strategy and applicable brand initiatives in all aspects of the sales process. Leading on-property sales functions to build long-term, value-based customer relationships that enable achievement of property sales objectives. Evaluates the property’s participation in the various sales channels (e.g., Market Sales, Event Booking Centers, electronic lead channels, etc.) and develops strong working relationships to maximize property’s profit. Proactively positions and markets the property. Manages the marketing budget to enable development of property specific campaigns, promotions and collateral to drive revenue and meet property objectives. Interfaces with regional marketing communications on regional and national promotions pull through. As a member of the Executive Committee, develops and implements property–wide strategies that deliver products and services to meet or exceed the needs and expectations of the brand’s target customer profile and property employees and provides a return on investment to the owner and the company.
职能类别: 销售总监
关键字: 市场销售总监
联系方式
上班地址:虹桥路2270号(近剑河路,地铁十号线龙溪路站)
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