Digital Marketing Manager
Shangri-La Hotels北海市Update time: May 6,2019
Job Description
终身制

Shangri-la Hotel, Beihai

北海香格里拉大酒店

岗位职责/Job Responsibilities
  • 协助市场传媒经理为每酒店建立市场推广计划来提高在线客户市场的收益。监督并授权网络媒介进行的市场推广活动。
Assist Communications Managerto create marketing plans for the hotel to drive revenue across all online customers segments. Supervise online marketing campaigns with approved online agency.
  • 监控酒店网站流量分析,以发展在线业务和寻求商业机会。
Monitors the hotel’s website traffic analytics to identify trends and opportunities to grow online business.
  • 确保酒店在所有批准的在线分销网站上的资讯是最新的,符合酒店品牌的要求。
Ensures that hotel presence in all approved online distribution websites are up to date and in line with the hotel branding.
  • 管理酒店的社交媒体与总部已批准的社交媒体平台保持一致,并且完全总从香格里拉集团的政策和指导方针。
Manages the hotel’s social media engagement in the approved social media platforms in accordance to SLIM corporate policies and guidelines.
  • 积极参与定期的收入战略会议、餐饮营销会议和客房营销会议,并实施与战略制定相关的行动。
Sits in and actively participates in the regular revenue strategy meetings, F&B marketing meetings and rooms marketing meetings, and implement actions relevant to the strategies set.
  • 保持积极的沟通,并与酒店相关部门负责人建立团队合作,帮助实现酒店的整体在线目标。
Maintains active communications and builds teamwork amongst the key players instrumental in the achievement of the overall online objective of the hotel.

岗位要求/Job Requirements
  • 拥有市场推广,广告或市场传讯方面的学位尤佳。
Preferred degree in Marketing, Advertising and/or Communication.
  • 良好的中英文读写能力;
Excellent command of written and spoken in English and Chinese language;
  • 2年数字营销或营销传播经验;
2 years Digital Marketing or Marketing Communications experience ;

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