1.Implementation and maintain of analytics measurement tools (google analytics 360, tag Commander, content square, A/B testy)
2.Work with BI function to establish and manage operational dashboards for the digital assets activity
3.Research and recommendation formulations to optimize the user journey
4.Define and implement the digital data collection strategy (tracking plans)
5.Manage set up all tools / tags / mechanisms for collecting digital data
6.Set up all media tags
7.In charge of AB Testing strategy and operational testing

1.A proven experience as a web analyst, in advertiser or consulting.
2.Master the analytics tools (AT Internet, Google Analytics 360, Eulerian) and tag management (Tag Commander, GTM ...), and have expertise on data visualisation tools.
3.Technical depth (html / javascript / jquery) and awareness of agile project management methods are essential for this position.
4.A good understanding of digital marketing in an e-commerce context would be a plus.
5.3 years or more experience in E-commerce, consulting or advertiser