MAIN : (50% of the activity on field ):
PILOT THE MID- LONG TERM COMMERCIAL STRATEGY FOR HIS CUSTOMERS & HIS AREA WHEN APPLICABLE IN COMPLIANCE WITH THE COMMERCIAL STRATEGY BY SEGMENT
DEFINE AND PILOT THE CUSTOMER/COMMERCIAL ACTION PLAN
1. Ensure Customer Satisfaction
2. Develop Customer Loyalty
DEFINE AND PILOT THE TURNOVER, EBIT(?) AND CASH
1.Develop S HE sales, EBIT and cash
DEFINE AND PILOT THE MARKETING ACTION PLAN
1. Understand market trend
2. Develop marketing and communication strategy
Task 1 – CSM External tasks (direct customer relationship) Assess the customer expectations, propose offers and negotiate contracts Promote engines and sell added value and customized services for a win/win relation between customer and S HE Manage the fulfilment of S HE / Customer respective and agreed commiS HEents (contractual, projects, …) Steps in whenever there is a potential issue with one of the customer (makes sure of customer satisfaction) Manage commercial gestures and discount with the customer in accordance with S HE requirements Deploy a structured networking plan on his customers & bi-annual tour Ensure participation and efficient contacts with customers during S HE & industry events: Lead customer visit & feedback the customer with minutes & action plan when applicable When in charge of Prospects: Identify potential new customers, arrange prospective visits, alert on acquisition projects, competition.
Task 2 – CSM Internal tasks Define and Implement action Plans for his customers following S HE commercial strategy defined in the segment plans Prepare offers, contracts and follows internal S HE requirements before negotiating with the customer Prepare customer visits with internal stakeholders and carry out the reporting to the Front Office actors and corporate teams when applicable Monitors KPIs for his customers Establish the map of the customer: players of the client (organization, names, position) Lead progress and information meetings (ex:area meeting…) with S HE stakeholders… Following customer visit, relay information / complaints / improvement of products & services to the persons involved via the reporting tool (NOMAD) & manage Nomad activities when applicable Draw up and manage support sales budget (forecasts for sales & removals) Monitor and report for his level of delegation to his manager (commercial gestures,…) Pilot the Cash flow collection, delegate the operational activity to the CSR and support CSR when need be ( e.g.: ensure S HE proposals are challenged to reduce repair costs (T&M) for his customers, ensure additional invoices are issued and substantiated (SBH contract management), …
Task 3 – External tasks : Business Development Monitor market trend as well as related regulation or environment change, analyse impact to SHE market position and approach, development short-middle-long term Business Development plan Identify potential purchasing activity Arrange prospective visits, alert on acquisition projects, understand competition status, play active role in the helicopter purchasing decision process, promote S HE engine as well as S HE service. Develop S HE customer/partner and potential customer/partner network, escalate relationship inside customer/partner organization Identify potential partner and develop cooperation partnership with them Steps in whenever there is a potential purchasing with one of the customer Introduce S HE support system and promote S HE service after fleet acquisition, ensure smooth transfer to CSM after arrival of helicopter Ensure participation and efficient contacts with customers during S HE & industry events Lead customer visit & feedback the customer with minutes & action plan when applicable Task 4– External tasks : Marketing
Based on the analysis of the market and S HE position in the market, define middle-long term marketing strategy and action plan (including communication, image building, general or specific promotion of S HE product or service, etc…) Organize activity of symposium, council, airshow, etc… ensure the coordination with S HE corporate and SAFRAN China Ensure close relationship with press and media, ensure the good press coverage Monitor / identify events (conference, forum, airshow, etc…) and organize the participation of S HE Acting as an expert, make presentation to customer or potential customer about S HE product, technology, service as well as comparison of helicopters with S HE engine or with comptitor engine
Task 5 – BDM Internal tasks Monitor market trend and maintain our database, have deep analysis of S HE engine, S HE position in China, competitive intelligence , etc… Prepare offers, contracts and follows internal S HE requirements before negotiating with the customer Prepare customer visits with internal stakeholders and carry out the reporting to the Front Office actors and corporate teams when applicable Following customer visit, relay information / complaints / improvement of products & services to the persons involved via the reporting tool (NOMAD) & manage Nomad activities when applicable Draw up and manage marketing and business development budget
Skills and experience required :
- Graduate Level: Bachelor or above
- Languages: Mandarin, English
- Advanced computer skills in Microsoft Office
- Rigorous, dynamic, outgoing personality
- Autonomous
- Communication skills and relationship management
- Demonstrated ability to work well with others and to participate in and/or lead a cross functional team
- Possess good verbal and written communication skills
- Organizational and prioritization skills to manage multiple tasks and concurrent projects simultaneously
Salary: The package is to be discussed based on candidate's profile and experience (the salary range mentioned is just for an indicator and can be subjected to some exclusions)
职能类别: 客服经理 业务拓展主管/经理
联系方式
上班地址:北京市朝阳区东三环北路27号嘉铭中心B座
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