内容经理 Content Manager
拉法耶特百货有限公司ShanghaiUpdate time: August 26,2019
Job Description

Job description:

  • Redefine the Galeries Lafayette editorial strategy on social networks in China, especially for WeChat
  • Write the content articles about Fashion/lifestyle trendiness, Events in our Chinese & French stores, …
  • Use the most adapted tools/ways to support the different articles/contents (interviews, videos, photos, opinion pages, …)
  • Cooperate in the future with the French fashion content manager in order to mix/combine Western & Asian points of view
  • Cooperate with Galeries Lafayette China’s buyers teams
  • Cooperate with French head quarter’s teams (International department, Buyers teams, Marketing teams)
  • Analyse & understand the customer behaviours and adapt the content to them & their expectations
  • Work closely with creative designers
  • This job will be probably linked in the future with the online buying department

Additional requirement:

  • Fashion, Beauty & Lifestyle addict and strong knowledge about fashion brands, trendiness,…
  • Writing expert
  • 2-3 years in digital agency is preferred // expert in social networks in China, especially WeChat
  • Super creative
  • Open minded, dynamic & ready to evolve in a small team setup like a start-up
  • Comfortable with intercultural environment

On offer:

  • Be part on an amazing project from the beginning
  • Career progression with perimeter evolution and mentorship
  • Competitive salary + social insurance package

职能类别: 媒介经理 文案/策划

关键字: 时尚感 微信 软文 内容策划

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上班地址:竹林路101号陆家嘴基金大厦

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