Main Duties & Responsibilities

1. Partner with Global and Regional (Asia Pacific) CRM teams to provide robust client data reporting required by area/store managers throughout the region

2. Analyze CRM reports to identify opportunities throughout region

3. Monitor & Summarize CRM KPIs for the Region and by individual store

4. Distill monthly CRM reports to identify trends and insights related to marketing strategies/activities to share with area/Store Managers

5. Communicate with area/Store Managers to understand challenges per market; develop recommendations and tools to support retail business

6. Program seasonal schedule of e-blast deployment, look book orders, catalogue orders, and handle all relevant invoices relating to Direct Mail

7. Manage reporting on effectiveness and ROI on all client campaigns (DM, email, events, partnerships, etc.)

8. Daily management of customer database; development of in-depth customer profiles, client merging, client reassignments

9. Oversee CRM gifting initiatives/budgets and private client relations activates/budgets

10. Support CRM with Private Client Experiences including Milan Runway Show facilitation

11. Work closely with local retail marketing team to segment client base effectively for store events, and create relevant phone/email scripts for stores

12. Customize targeted client lists; lead campaign management initiatives, and pull ad hoc reports to fulfill area/Store Manager requests

13. Develop new training materials and conduct in-store CRM trainings

14. Provide support on current CRM platform across store network

15. Supervise Roll-out of newly created mobile CRM system (iPhone program for client advisors) across region and formulate recommendations for tool optimization

Job Qualifications & Specifications ？

• University Degree or above ？
• At least 5 - 6 years of experience working with CRM; preferably in Luxury Retail; ？
• Experience using cloud –based CRM software (Salesforce, Microsoft Dynamics) ？
• Fluent in Mandarin and English and in both written and oral communication·
• Good PC skills and familiar with Word, Excel, PowerPoint, etc.
• Well organized and effective time management (multi-tasking)
• Smart, strong communication skill, with good attitude
• Independent thinking, detail oriented
• Strong desire to learn and to execute
• Good sense of figure & emergency (prioritizing skill & time management)
  

上班地址：南京西路128号永新广场19楼