Responsibilities:
- To be a team member of Segment Management and Marketing Department
- To manage and execute marketing campaigns including online, mobile, social media and traditional media to achieve business objectives
- To liaise with external parties including advertising & digital agencies, media agency, printer & other vendors for online/offline marketing collaterals
- To ensure marketing programmes to be implemented within approved budget
- To execute marketing programmes smoothly and effectively, and be able to meet the timeline
- To ensure the marketing materials are in highest accuracy and quality
- To analyze and formulate measurement reports for tracking and evaluation of effectiveness
Requirement:
- University graduate in Marketing, Communications, Business Administration or relevant discipline;
- At least 5 years solid working experience in marketing, preferably in Banking sector
- Able to work independently and under pressure to meet tight deadlines
- Strong interpersonal skills and a good team player
- Proficiency in both spoken and written English and Chinese
- Strong PC skills in PowerPoint, Word, Excel and Chinese Word Processing
(Candidate with less experience will be considered as Senior Marketing Officer)
Please apply online via the BEA Careers website at https://careers.hkbea.com/psp/hcmprd/EMPLOYEE/HRMS/c/HRS_HRAM.HRS_APP_SCHJOB.GBL?Page=HRS_APP_JBPST&Action=U&FOCUS=Applicant&SiteId=1&JobOpeningId=2716&PostingSeq=1 or by clicking the Apply Now button. Kindly note that if you are a new user, you have to first create your User Profile before you can apply.
Personal data provided by job applicants will be used for recruitment purposes only and will be treated in accordance with the Bank's Personal Data Policy, which is available upon request. Applicants who are not invited for interviews within six weeks may consider their applications unsuccessful and the personal data collected will be destroyed after six months.
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