Our client is a global beauty brand offering skincare, bodycare and fragrance products. They are currently looking for an experienced CRM Manager to further develop their e-CRM strategies for driving their ecommerce performance and brand awareness for Hong Kong market.
Job Description
You will be directly reporting to Head of CRM and responsible for improving and managing their existing CRM loyalty program through customer insight analysis. You will need to lead the delivery of eCRM strategy, operation and eCRM campaigns execution. You will need to liaise with external vendors and internal IT/Marketing team to ensure quality implementation and maintenance of CRM and digital campaigns & projects. You will also help to develop new online monitoring and data analytical models to keep track campaign effectiveness and customer behavior for better ROI and sales performance.
The Successful Applicant
The successful candidate will be degree educated in marketing, business, digital or a related discipline. You will have a minimum of 5 years of CRM experience in retail and FMCG industry. Expert in Google Analytics, CRM, and social media channels. Strong in number and data management. Excellent interpersonal skills with good communication skills in Both English and Chinese.
Package
- Competitive remuneration package
- Good career progression
- Good team resources
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