Director of Sales & Marketing销售总监
AccorGuangzhou (canton)Update time: April 24,2022
Job Description
  • Maximize AccorHotels market share within his/her area/territory.

在职责领域内最大化雅高酒店集团的市场只有率。

  • Personally handle key accounts in each of the hotel’s major contributing market segments. Establish regular contact with major associations and government departments.

亲自处理酒店每个主要细分市场的大客户。与主要团体及政府机构建立经常性联系。

  • Actively get involved with sales solicitation of major accounts.

积极通过销售活动为酒店带来重要客户。

  • Ensure that the sales team meet clients requirement and that the client service offered corresponds effectively to their requests. In the event of complaints made by clients, should the need arise, to avail him/herself as mediator between the hotel and clients.

确保销售团队及其服务符合客户要求。如果遇到客人投诉,如有必要,应主动担当酒店和客人之间的调解人。

  • Ensure the availability of after-sales services and, in particular, concerns him/herself with clients who have registered complaints.

确保售后服务的提供,特别要关注提出投诉的客人。

  • Organize and attend trade shows when requested.

按要求组织及参加行业展会。

  • Concern himself / herself with the welcoming and orientation of new talents.

对新人才进行欢迎和入职培训。

  • Public relations 公关:
  • Develop and foster good rapport with the public, clients and members of the trade in an effort to ensure and promote a good image of the hotel.

与公众、顾客和行业会员发展良好关系以确保并提升酒店形象。

  • Ensure all sales advertising and public relations efforts provide optimum profit returns.

确保所有销售和公共关系广告取得最佳回报。

 

Co-ordination

协调

 

  • Oversee the administration of his/her team 监督市场销售团队的管理:
  • Internal communications (hotels/sales)

内部沟通(酒店/销售)

  •  Filing system

归档制度

  • Office flow system

办公室流程

  • Inventory control

库存控制

  • Personnel control in his/her department

部门人员控制

  • To define job responsibilities for the sales and administrative talent

定义销售和行政人才的工作职责

  • To assist his/her team and ensure effectiveness

协助团队提高工作效率

  • Daily correspondence with clients

与客户的日常联系

  • Daily follow ups

每日跟进事项

  • Sales reports

销售报表

  • Record of sales statistics (sales objectives)

纪录销售统计数据(销售目标)

  • Promotion package

推广包价

  • Competitors updated

更新竞争对手信息

  • Market analyze of the new business

对新生意的市场分析

  • To encourage existing accounts to be our productive account

促使现有客户成为多产客户

  • To conduct annual appraisal of the team

每年对团队展开评估

  • Assist the members of the sales team and other departments in securing business for all revenue generating centers.

协助销售部人才及其他部门人才为所有收益部门赢得生意。

  • Conduct monthly accounts reviews with the Sales team.

与销售人员每月评估所属客户的业绩。

  • Ensure a good atmosphere and efficient co-operation in his/her department.

在部门内确保良好的氛围和有效的合作。

  • Functional liaison: Maintain good contact with departments of the hotel and may have contact with sales talent at the regional level.

联络职责:与酒店各部门和地区销售人员保持良好关系。

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