Retail Lending Department
Business Analytics Manager (Job ID: 2468)
Responsibilities
- To offer customer segmentation options, implement a successful competitor analysis strategy and perform internal segmentation analysis on Retail Lending Department’s products
- To segment customer database according to the criteria like customer value, their needs, etc. to support cross-selling and retention activities as well as marketing campaigns
- To perform validation, ongoing tracking and enhancement of segmentations and models to maximize customer experience
- To prioritize tasks and projects to ensure resources effectiveness of the team
- To participate actively in different projects
Requirements
- University graduate, preferably major in Quantitative Analysis, Statistics, Decision Science or Computer Science
- Minimum 5 years' experience, preferably in banking sector with Retail Lending products knowledge
- Experience working with complex customer data from multiple sources, database marketing and database management
- Strong business acumen and result orientated
- Excellent analytical, supervisory and project management skills
- Proficiency in SQL, SAS, MS Office (excel and Access), VBA and ETL
- Good command of both spoken and written English and Chinese
(Candidates with less working experience will be considered for the position of Assistant Business Analytics Manager)
Please apply online via the BEA Careers website at or by clicking the "Apply Now" button below. Kindly note that if you are a new user, you have to first create your User Profile before you can apply.https://careers.hkbea.com/psp/hcmprd/EMPLOYEE/HRMS/c/HRS_HRAM.HRS_APP_SCHJOB.GBL?Page=HRS_APP_JBPST&Action=UFOCUS=Applicant&SiteId=1&JobOpeningId=2468&PostingSeq=1
Personal data provided by job applicants will be used for recruitment purposes only and will be treated in accordance with the Bank's Personal Data Policy, which is available upon request. Applicants who are not invited for interviews within six weeks may consider their applications unsuccessful and the personal data collected will be destroyed after six months.
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