1. Implement local activation plans for product launches and brand initiatives placing the consumer at the center of the experience. Create a 360 consumer experience integrating all touchpoints: online and offline, and retail facing and consumer facing. Monitor timelines, budgets, project deliverables and support in post-campaign analysis.
2. Ensure high quality, consistent retail execution in-store and online for campaigns and marketing initiatives in line with global look and feel, and adjusted to local needs.
3. Responsible for localization, translation and production of assets based on country needs and approved by global brand.
4. Responsible for daily community management on our social media channels.
5. Execute the local influencer program.
6. Manage the local agencies including PR, printing and translation to deliver on brand, on budget and on time.
7. Support with local issue communication in close cooperation with the global issue team.
职能类别:市场企划专员活动执行
联系方式
上班地址:宜山路齐来大厦889号5幢第8层802-1单元 博各步
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