Job Description

职位描述

• Responsible for overseeing, maintaining and deepening existing relationships with key clients

负责监督、维护和深化与客户的合作关系

• Able to manage and resolve issues

具备出色的问题分析和解决能力

• Acts as both the spokesperson for the company as well as the client’s representative through day to day work

充分理解在日常工作中的言行举止既代表了公司代言人也代表了客户

• Discuss with client to provide marketing solution and advise on strategy plan

与客户讨论，提供市场解决方案及策略计划

• Work hand in hand with the Ops team to consistently deliver high quality account servicing and client experience

与运营团队通力合作，确保始终为客户提供优质服务并不断提升客户体验

• Responsible for people management, building a professional working relationship with client contacts and ultimately ensuring that a first-class service is delivered

负责人员管理，与客户建立良好且专业的合作关系，确保为客户提供优质服务

• Represent Tag in the eyes of the client, and deliver the KPI’s on a daily basis

代表Tag与客户沟通交流，确保日常工作可以达到业绩指标

• Lead account servicing team in order to consistently meet client deadlines and quality standards on projects

领导客户服务团队，确保始终满足客户对各项目的交期和质量标准要求

• Co-ordinate the activities of the team in order to achieve the strategic aims of both the client and Tag

协调相关团队，完成客户及Tag的战略目标

• In conjunction with the in-house team and vendors, ensure best time-scales for each job are set and the production of print & digital POSM, videos delivering on time, to specification, to quality and to contractual targets

与内部团队以及供应商协力合作，确保为每项工作做好***时间线规划，确保印刷及数码POSM，视频等按时交付且符合规范、质量和合同目标

Key Responsibilities

岗位职责

Client

客户

• Develop excellent relationships with day to day clients

与客户建立良好关系

• Develop excellent relationship with operational ‘partners’

与内部团队建立良好关系

• Build relationships across the client’s business e.g. marketing, product, MD, IMD and legal etc.

• 与客户各部门（如市场营销部、生产部、订货部、货架展示陈列部和法务部等）建立良好关系

• Able to manage and resolve issues on site

能够在客户方的办公场所处理并解决相关问题

• Responsible for major campaign management and operational problem resolution

负责主要营销活动的管理并解决运营问题

• Build relationships with clients and manage their perception and expectations

与客户建立良好关系，并管理他们的认知和期望

• Identify opportunities for business growth and further value add for the client; highlight to line manager

寻求业务拓展和为客户提供更多价值的机遇，并告知直属领导

• Support Account Director/ BD in the implementation of new contracts or services

协助客户总监/商务拓展总监履行新合同或提供新服务

• Gain a good understanding of the client’s business and share this knowledge with all team members

了解和掌握客户的业务，并与全团队成员分享

• Gain a good understanding of the client’s business and able to provide strategic inputs on client’s portfolio of projects

深入了解客户的业务，并为客户的项目提供战略性建议

• Develop and implement a local business/action plan

制定并执行本地业务/活动计划

• Ensure all process and documented systems are completed in an accurate and timely manner by team members

确保团队成员准确且及时地完成所有流程和系统录入

People

人员

• Able to provide project leadership to teams, managing/executing client projects

具备出色的领导能力，能够带领团队高效管理和执行客户项目

• Performance management of direct reports

直属下属员工的绩效管理

• Ensure effective two-way communication with direct reports

确保与直属下属进行有效的双向沟通

• Coach and develop direct reports

对直属下属进行培训和培养

• Succession plan for key operational roles

制定主要运营岗位的继任计划

• Review organisation structure and undertake recruitment needs analysis as required

应要求评审组织架构和进行招聘需求分析

Operations

运营

• Discuss with client to provide marketing solution and advise on strategy plan

与客户讨论，提供市场解决方案及策略计划

• Work in client office, day to day follow up the projects, help the onsite team to enhance the efficiency and optimise the workflow.

日常直接跟进项目, 帮助驻场团队更好地提升工作效率及优化流程

• To ensure the production of print print & digital POSM, videos , delivering on time, to specification, to quality and to contractual targets

确保印刷及数码POSM，视频等按时交付且符合规范、质量和合同目标

• Management of campaigns and components

负责各营销活动的管理

• Develop strong relationships with suppliers

与供应商建立稳固的合作关系

• Implement and use management information systems

执行和使用管理信息系统

• Ensure best practice in conjunction with wider Tag operations group

与Tag运营团队合作确保***实践

• Measure customer satisfaction and take appropriate action

评估客户满意度并采取适当措施加以改进

• Set and review local operating procedures on a regular basis

定期制定和审查本地运营规程

• Measure KPI's and service standards against agreed and obligated levels

根据相关约定和承诺衡量KPI和服务标准

• Predict potential areas of shortfall and implement remedial action as necessary

预测潜在的不足之处，并采取必要的补救措施

• Seek and develop opportunities for process improvements and enhancements

不断改进并优化工作流程

• Work alongside the team lead to coordinate the activities of the Account Management team

与团队领导合作，协调和组织客户管理团队活动

• Provide support for Account Director, Senior Account Manager and Account Executives as required

按需为客户总监、高级客户经理和客户主任提供支持

• Identify potential areas of conflict and escalate to the team lead where appropriate

识别潜在冲突风险，并适时向团队领导汇报

• Be an informed and authoritative point of contact for key stakeholders to address any contract, transactional or supplier issues

充分知悉合同、交易和供应商相关情况，在需要时能及时为主要利益相关者提供可靠信息，帮助应对合同、交易和供应商问题

Person Specification

任职要求

• Minimum 5+ years account management experience in an advertising agency, and at least 2 years management experience

至少5年以上广告公司客户管理工作经验，和至少2年管理者经验

拥有传媒、广告或市场营销学位证书者优先

• Sound understanding of point of sales display production and delivery processes

充分了解POS物料制作和交付流程

• Experience in managing marketing materials, displays design and sourcing projects

丰富的营销材料、物料设计和采购项目管理经验

• Better have garment industry experience or strong garment and fabric knowledge

具备服装行业经验和扎实的服装及面料知识者优先

• To be fluent in Chinese, Japanese written and spoken, and English

精通中文、日语（说、写）和英语

• Experience of working closely with agencies, and inputting at the design stages

拥有与广告公司密切合作且在设计阶段有贡献的相关经验

• Positive communication and interpersonal skills at a very high level

出色的沟通和人际交往能力

• Credible at all levels within client, partner and agency organisations

诚信可靠，与客户、合作伙伴和广告公司开展诚信可靠的合作关系

• Strong commercial awareness, ability to plan and negotiate

较强的商业意识以及优秀的规划和谈判能力

• Dynamic, yet detail-orientated outlook

灵活应变，注重细节

• Self motivated, able to work with the minimum of supervision

拥有较强的自我激励和独立工作能力

• Capable of developing and implementing plans and strategy

较强的规划和战略制定和执行能力

• Able to manage and motivate team

较强的团队管理和激励能力

上班地址：娄山关路523号金虹桥国际中心1座606