1. Be responsible for the daily management of Online Shop, supervise and analyze shop data, including PV, CV, BR, etc., make shop improvement plan based on the data analysis.
负责线上店铺日常管理,后台数据监控及数据分析,包括流量、转化率、跳失率等,根据销售数据制定店铺优化方案。
2. Be responsible for SKU improvement, including improvement of SKU online release time, SKU title description, selling points and logic in the SKU detailed page.
负责线上店铺宝贝优化,包括宝贝上下架时间优化,宝贝标题优化,宝贝详情页卖点和逻辑优化,。
3. Be responsible for the Online Shop online orders process, including online orders allocation to dealers via ERP system; Management of customer’s comments, including initial comments writing, buyer’s show, reply to customer’s comments, handle cash prize for nice comments and PR affairs for bad comments.
负责处理店铺后台订单包括异常订单,负责后台退款退货处理;负责评论管理,包括初始评论文案和图片、买家秀板块、评论回复以及处理好评返现和差评公关。
4. Manage the online service team including presales and after sales, make standard language for service team, work with the 3rd party supplier of online service; Manage the design team, define the overall decoration style of the shop, SKU detailed page design style as well as the SKU head picture design style, work with the 3rd party supplier of design;.
负责管理在线售前售后客服,制定标准话术,对接在线客服第三方服务商;负责管理店铺美工设计,制定店铺整体装修风格、宝贝详情页设计风格、宝贝主图设计风格,对接美工设计第三方服务商。
Job Qualification 任职要求:
1. Bachelor degree or above, majored in e-commerce, marketing, etc.;
本科及以上学历,电子商务、市场营销类相关专业。
2. 1-2 years’ experience of Online shop operation better has experience of e-commerce operation for big or successful brand.
1-2年电商运营工作经验,有大型电商运营经验者优先考虑。
3. Have deep understanding for internet especially e-commerce, familiar with operation mode of e-commerce, have rich experience of internet promotion.
对互联网尤其是电子商务有深刻理解,熟悉电子商务运营模式,对于网络推广有丰富经验。
4. Familiar with SEO rules of Taobao & Tmall, familiar with the latest business module and the annual promotion activities, better have certain resources of promotion activity.
熟悉淘宝天猫SEO规则,熟悉淘宝天猫最新玩法,熟悉淘宝天猫全年度促销活动并有一定的活动资源。
5. Be good at logic analysis, swift sense for numbers and data, skilled to make improvement and guide operation through data analysis.
具有较强的逻辑思维、数据调研和分析能力,善于通过数据指导优化运营。
6. Candidate who have experience of WeChat mall operation will be preferred.
优先考虑具有微信商城运营经验者。
7. Be good at writing, familiar with various kinds of popular language, have nice sense for visual design.
有较好的文字功底,熟悉各种潮流热门用语,有良好的视觉审美感。
8. Workable English with both speaking and writing.
英文读写能力良好,可用于日常工作。
9. Strong team- work awareness.
较强的团队合作精神。
职能类别:网店/淘宝运营
关键字:电商运营电商推广网店推广电子商务网站运营
联系方式
上班地址:宁波路7号
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