定量研究助理研究员/研究员-快消方向
益普索咨询有限公司ShanghaiUpdate time: June 3,2019
Job Description
Position:researcher/ analyst Base in ShanghaiContact info: lisa.wu@ipsos.com 工作职责:
岗位要求:
Ipsos is a leading global market research company, founded and managed by research professionals. Ipsos helps interpret, simulate, and anticipate the needs and reactions of consumers, customers and citizens around the world.
Fast facts:
Founded: 1975
First listed on the Paris Stock Exchange: July 1, 1999
Total revenues in 2010: 1,140.8 million euros
Presence in 84 countries
Full-time employees: 16,000
Clients around the world: 5,000+
70+ million interviews conducted per year
As of October 1st, 2011 Ipsos acquires Synovate and becomes the 3rd global market research company
Ipsos, The Home for Researchers
http://www.ipsos.com关于益普索品牌与广告研究(Ipsos ASI)lpsos ASI为客户提供全方位的广告研究方案,帮助客户在在广告发展过程中的每个阶段都做出最好的决策,使客户能从广告投资上获取最大的回报。我们致力于为广告主在广告的开发、评估和改进方面提供深刻的洞察,并最终帮助他们建立更强大的品牌。lpsos ASI的广告研究服务包括广告测试、广告跟踪研究和品牌资产研究等。我们的研究团队由资深的广告研究专家组成,致力于为您提供富有价值的服务,助您事业全面发展。lpsos ASI隶属于lpsos公司,全球领先的市场研究集团。About Ipsos ASIlpsos ASI offers a full range of advertising research solutions to help clients make the best decisions at all stages of the advertising development process and to maximize the return on their advertising investment. We are committed to providing advertisers with insights to help in the development, evaluation and improvement of their advertising efforts and ultimately to help them build stronger bronds.lpsos ASI provides a full range of advertising research services with Advertising Testing, Tracking and Brand Equity, backed by our dedicated team of advertising research experts whose mission is to deliver the answers that will add value to your business anywhere in the world.lpsos ASI is an lpsos company, a leading global survey-based market research group.关于益普索营销研究(Ipsos Marketing)益普索营销研究(Ipsos Marketing)是全球专业的个案研究咨询公司,致力于帮助客户通过创新发展业务。从营销创新的进程初期到品牌成熟的最终阶段,益普索营销研究依靠经验丰富的研究团队,为客户提供具有世界级水准的专业解决方案,帮助客户发展业务。无论是了解市场、挖掘消费者洞察、发展概念、构思和优化营销组合、还是预测模、品牌管理或重新定位,我们都拥有先进的研究方法,为客户提供我们引以自豪的优质服务。益普索营销研究与众多行业的客户有着广泛的合作,涉及领域包括快速消费品、耐用消费品、零售、健康保健、金融服务、IT、汽车、旅游、运输、农业食品以及公共服务业等不同行业。About Ipsos MarketingIpsos Marketing is a global survey-based marketing research consultancy that helps clients to innovate to drive business growth.From the earliest stages of innovation through brand maturity, our experienced research teams provide world-class solutions to help clients build their businesses. We offer advanced research tools for consumer and market understanding, idea generation, concept development, mix development and optimization, forecasting and modeling, and brand management and repositioning. We pride ourselves on excellence in client service and thought leadership. Ipsos Marketing partners with clients in a broad range of sectors including consumer goods, retail, durables, health, technology, financial services, automotive, tourism, transportation, agriculture, food, utilities, and more.益普索媒介研究(Ipsos MediaCT)简介 Ipsos MediaCT帮助客户在数字化时代中与时俱进,提供基于飞速变革且不断融合的媒介、内容和技术产业的领先的研究方法。Ipsos MediaCT愿借三十余年专业消费者调研经验,专精的媒体行业理解,以及经56个国家8000案例验证的专有技术和模型,为客户提供基于调查的消费者洞察,提升媒体竞争力。About Ipsos MediaCTIpsos MediaCT helps clients make connections in the digital age. We are leaders in providing research solutions for companies in the fast-moving and rapidly converging worlds of media, content, telecoms and technology. We do this through applying in-depth sectoral expertise and specialist research skills to these businesses.益普索满意度和忠诚度研究Ipsos Loyalty 是一个全球的专业研究领域,致力于帮助客户通过管理客户满意度、客户关系及员工关系来改进业务。Ipsos Loyalty 为客户的商业表现提供最先进的研究方法,通过创新的研究模型组合甚至可以为最复杂的全球性业务挑战提供综合解决方案。 Ipsos Loyalty
Ipsos Loyalty is a global, specialized practice dedicated to helping companies improve business performance through customer satisfaction management, customer relationship management, and employee climate management. Ipsos Loyalty provides a state-of-the-art approach to customer-driven business performance through a modular suite of innovative research tools that provides an integrated framework to identify complex global business solutions.益普索(Ipsos)汽车行业研究简介
益普索(Ipsos)汽车研究部在中国拥有强大的研究及客户服务团队,运用集团先进的研究模型,同时充分结合中国的消费者和市场状况,为汽车零部件企业、汽车生产厂家、汽车销售渠道以及汽车售后服务商提供研究咨询服务;包括新产品设计的评估和定位、价格测试、实车测试 (car clinic)、竞品比较、市场细分、目标用户的特征、神秘顾客、顾客满意度和忠诚度、品牌健康、概念测试、用户购买行为等;通过“提供面向问题的解决方案”助力客户实现可持续发展。About Ipsos Auto
Over the past ten years, the global automotive industry has undergone notable changes. To play a more integral role in helping clients design strategies and make decisions, Ipsos has established a research team consisting of experts in automotive research to serve the car industry. Providing solutions to problems" means that we can help clients make better judgments and decrease risks by offering accurate information.
Our wealth of experience enables us to use leading methods and techniques for researching a series of projects, including development and pricing of new products, brand health and orientation, concept tests, market segmentation and dynamics, purchasing behavior, research of new car purchasers, customer satisfaction and outline tests, driving clinics etc
Ipsos China provides specific research on mystery shoppers and customer satisfaction, as well as marketing consultancy services to help build top-level sales and maintenance service networks.
- 与项目经理一同参加客户的项目简报会
- 独立翻译问卷
- 协助进行问卷/研究方案设计
- 进行项目培训
- 参加访问员培训、试访和陪访
- 负责项目运作实施的前期准备工作,包括:
- 项目开号、填写和汇总预算表、申请备案号以在直接上级的指导下准备内部计划书、在直接上级的指导下准备培训后的项目指南
- 负责项目运做的质量控制
- 负责核对数据报告的准确性
- 准备报告图表
- 在指导下制定码表、检查质控报告
- 协助准备数据报告表头
岗位要求:
- 本科或以上学历,统计学、市场营销、心理学等相关专业
- 具有最基本的市场和统计方面的知识
- 对市场研究工作有基本的了解和认识者优先
- 优秀的中英文书面和口头表达能力
- 良好的人际交往和沟通能力
- 良好的计算机操作能力,包括OFFICE 办公软件
- 熟悉统计软件(SPSS、SAS)者优先
- 思维开阔,积极主动,富有创造性
- 能够适应加班和在压力下工作
- 做事认真仔细,值得信赖
Ipsos is a leading global market research company, founded and managed by research professionals. Ipsos helps interpret, simulate, and anticipate the needs and reactions of consumers, customers and citizens around the world.
Fast facts:
Founded: 1975
First listed on the Paris Stock Exchange: July 1, 1999
Total revenues in 2010: 1,140.8 million euros
Presence in 84 countries
Full-time employees: 16,000
Clients around the world: 5,000+
70+ million interviews conducted per year
As of October 1st, 2011 Ipsos acquires Synovate and becomes the 3rd global market research company
Ipsos, The Home for Researchers
http://www.ipsos.com关于益普索品牌与广告研究(Ipsos ASI)lpsos ASI为客户提供全方位的广告研究方案,帮助客户在在广告发展过程中的每个阶段都做出最好的决策,使客户能从广告投资上获取最大的回报。我们致力于为广告主在广告的开发、评估和改进方面提供深刻的洞察,并最终帮助他们建立更强大的品牌。lpsos ASI的广告研究服务包括广告测试、广告跟踪研究和品牌资产研究等。我们的研究团队由资深的广告研究专家组成,致力于为您提供富有价值的服务,助您事业全面发展。lpsos ASI隶属于lpsos公司,全球领先的市场研究集团。About Ipsos ASIlpsos ASI offers a full range of advertising research solutions to help clients make the best decisions at all stages of the advertising development process and to maximize the return on their advertising investment. We are committed to providing advertisers with insights to help in the development, evaluation and improvement of their advertising efforts and ultimately to help them build stronger bronds.lpsos ASI provides a full range of advertising research services with Advertising Testing, Tracking and Brand Equity, backed by our dedicated team of advertising research experts whose mission is to deliver the answers that will add value to your business anywhere in the world.lpsos ASI is an lpsos company, a leading global survey-based market research group.关于益普索营销研究(Ipsos Marketing)益普索营销研究(Ipsos Marketing)是全球专业的个案研究咨询公司,致力于帮助客户通过创新发展业务。从营销创新的进程初期到品牌成熟的最终阶段,益普索营销研究依靠经验丰富的研究团队,为客户提供具有世界级水准的专业解决方案,帮助客户发展业务。无论是了解市场、挖掘消费者洞察、发展概念、构思和优化营销组合、还是预测模、品牌管理或重新定位,我们都拥有先进的研究方法,为客户提供我们引以自豪的优质服务。益普索营销研究与众多行业的客户有着广泛的合作,涉及领域包括快速消费品、耐用消费品、零售、健康保健、金融服务、IT、汽车、旅游、运输、农业食品以及公共服务业等不同行业。About Ipsos MarketingIpsos Marketing is a global survey-based marketing research consultancy that helps clients to innovate to drive business growth.From the earliest stages of innovation through brand maturity, our experienced research teams provide world-class solutions to help clients build their businesses. We offer advanced research tools for consumer and market understanding, idea generation, concept development, mix development and optimization, forecasting and modeling, and brand management and repositioning. We pride ourselves on excellence in client service and thought leadership. Ipsos Marketing partners with clients in a broad range of sectors including consumer goods, retail, durables, health, technology, financial services, automotive, tourism, transportation, agriculture, food, utilities, and more.益普索媒介研究(Ipsos MediaCT)简介 Ipsos MediaCT帮助客户在数字化时代中与时俱进,提供基于飞速变革且不断融合的媒介、内容和技术产业的领先的研究方法。Ipsos MediaCT愿借三十余年专业消费者调研经验,专精的媒体行业理解,以及经56个国家8000案例验证的专有技术和模型,为客户提供基于调查的消费者洞察,提升媒体竞争力。About Ipsos MediaCTIpsos MediaCT helps clients make connections in the digital age. We are leaders in providing research solutions for companies in the fast-moving and rapidly converging worlds of media, content, telecoms and technology. We do this through applying in-depth sectoral expertise and specialist research skills to these businesses.益普索满意度和忠诚度研究Ipsos Loyalty 是一个全球的专业研究领域,致力于帮助客户通过管理客户满意度、客户关系及员工关系来改进业务。Ipsos Loyalty 为客户的商业表现提供最先进的研究方法,通过创新的研究模型组合甚至可以为最复杂的全球性业务挑战提供综合解决方案。 Ipsos Loyalty
Ipsos Loyalty is a global, specialized practice dedicated to helping companies improve business performance through customer satisfaction management, customer relationship management, and employee climate management. Ipsos Loyalty provides a state-of-the-art approach to customer-driven business performance through a modular suite of innovative research tools that provides an integrated framework to identify complex global business solutions.益普索(Ipsos)汽车行业研究简介
益普索(Ipsos)汽车研究部在中国拥有强大的研究及客户服务团队,运用集团先进的研究模型,同时充分结合中国的消费者和市场状况,为汽车零部件企业、汽车生产厂家、汽车销售渠道以及汽车售后服务商提供研究咨询服务;包括新产品设计的评估和定位、价格测试、实车测试 (car clinic)、竞品比较、市场细分、目标用户的特征、神秘顾客、顾客满意度和忠诚度、品牌健康、概念测试、用户购买行为等;通过“提供面向问题的解决方案”助力客户实现可持续发展。About Ipsos Auto
Over the past ten years, the global automotive industry has undergone notable changes. To play a more integral role in helping clients design strategies and make decisions, Ipsos has established a research team consisting of experts in automotive research to serve the car industry. Providing solutions to problems" means that we can help clients make better judgments and decrease risks by offering accurate information.
Our wealth of experience enables us to use leading methods and techniques for researching a series of projects, including development and pricing of new products, brand health and orientation, concept tests, market segmentation and dynamics, purchasing behavior, research of new car purchasers, customer satisfaction and outline tests, driving clinics etc
Ipsos China provides specific research on mystery shoppers and customer satisfaction, as well as marketing consultancy services to help build top-level sales and maintenance service networks.
职能类别: 市场分析/调研人员 科研人员
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上班地址:上海市南京西路1038号梅龙镇广场31F
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